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Introducing Gufi: The AI-First ERP Builder

Today we're launching Gufi, a new way to build business software using natural language. No code required.

GT

Gufi Team

Jan 15, 2026 · 5 min read

Every business is unique, yet for decades, companies have been forced to choose between two bad options: adapt their processes to fit rigid, off-the-shelf software, or spend months (and a small fortune) on custom development.

Today, we're introducing Gufi — an AI-first platform that lets anyone build complete business software using nothing but natural language. No code. No consultants. No six-month implementation timelines.

The problem with business software

Traditional ERPs were designed for a different era. They assumed businesses would mold themselves to the software, not the other way around. The result? Companies spend an average of $150,000 and 14 months implementing systems that still don't quite fit.

Small and mid-size businesses get hit the hardest. They can't afford enterprise solutions like SAP or Oracle, so they cobble together spreadsheets, disconnected apps, and manual processes. It works — until it doesn't.

We've talked to hundreds of founders and operations leaders. The story is always the same: "We need something that fits how we actually work, but building custom software is out of reach."

A new approach: describe it, and it exists

Gufi flips the script entirely. Instead of configuring modules and dragging fields around, you simply describe your business in plain language. Our AI understands the context — your industry, your workflows, your terminology — and builds the software for you.

Tell Gufi "I run a wholesale distribution company. I need to track inventory across three warehouses, manage purchase orders from 40 suppliers, and generate invoices for my retail clients." Within minutes, you'll have a complete system with modules for inventory management, supplier relationships, purchase orders, invoicing, and reporting — all connected, all working.

And it doesn't stop at the initial setup. Need a new report? A custom dashboard? A field to track a metric you just thought of? Just ask. Gufi evolves with your business in real time.

Built for real businesses

Gufi isn't a toy. Under the hood, it generates production-grade database schemas, handles multi-user permissions, tracks audit logs, and supports automations that trigger on any event. Every company gets its own isolated environment with enterprise-level data separation.

During our beta, we've seen businesses build everything from complete CRM systems to warehouse management platforms, from project tracking tools to financial dashboards. What used to take weeks of development now takes a conversation.

What you can build today

With Gufi, you can create custom ERPs tailored to your exact workflow, CRM systems that match how your team actually sells, inventory and warehouse management with real-time tracking, invoicing and financial tools connected to your data, project management dashboards, and any internal tool your team needs.

Every system you build comes with a clean, professional interface. Tables, forms, filters, search — all handled automatically. And because Gufi understands relationships between your data, you get connected views and smart defaults out of the box.

The technical details

For those who like to look under the hood: Gufi runs on PostgreSQL with schema-per-company isolation. Each business gets its own database schema, ensuring complete data separation. The AI layer is powered by Claude, which understands both business context and technical implementation.

The platform supports 20+ field types — from simple text and numbers to relations, formulas, file uploads, currencies, and more. Automations can be triggered on record creation, updates, deletions, on a schedule, or on demand. And everything is accessible through a REST API, so you can integrate with your existing tools.

What's next

This is just the beginning. We're shipping fast: custom views and dashboards, a marketplace for pre-built solutions, native integrations with the tools you already use, and much more is on the way.

Our mission is simple: every business deserves software that fits like a glove. With Gufi, building that software is as easy as having a conversation.

Get started

Gufi is available today. Sign up, describe your business, and watch your custom software come to life. No credit card required to start.

We can't wait to see what you build.

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