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Bulk-goods and tanker transport

From phone-and-paper dispatch to a connected operation

1,411 fleet units, 0 whiteboards.

1.411
fleet units tracked
285
drivers on the portal
5.702
trips managed
1.950
clients managed

What was happening

Martínez Marcos is a Spanish bulk-goods haulier — moving cement, aggregates and agricultural product in tankers and tippers across the Iberian Peninsula. A large fleet, hundreds of drivers and a mountain of compliance paperwork — ITV, insurance, tachograph, CAP and route authorizations — all had to be coordinated every single day.

Today loads are created and assigned to driver, tractor and trailer from one screen, with live status from pending to delivered. Each driver logs in with a PIN, sees their loads, and uploads delivery notes and signatures from the road. And every fleet document carries its expiry date in one place, instead of slipping through and immobilising a truck.

Martínez Marcos

Fleet composition

1.411units
  • tractor units43 %
  • trailers57 %

What changed

BeforeWith Gufi
Before · Loads dispatched by phone and whiteboardLoad assignment center: load, driver, tractor and trailer on one screen
Before · Compliance docs tracked by hand across 1,400+ unitsEvery document with its expiry date, in one place
Before · Delivery notes and signatures scattered across calls and WhatsAppDriver portal and app: log in with a PIN and upload from the road
Before · Pricing and penalties calculated by hand for every loadPer-tonne rates, shared-client splits and penalties, automatic

Dispatch, drivers and compliance now live in one place — every load assigned, every document tracked, every trip visible.

Martínez Marcos

Live counts from the Martínez Marcos Gufi instance, June 2026. These are real cumulative volume; “zero whiteboards” describes the current operating model, not a measured before/after delta.

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